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  • How I Got My Blog Groove Back

    How I Got My Blog Groove Back

    Details on my hiatus, new found inspiration, and coming back to enjoy my blog & brand.

    The feeling you get when you are working towards a goal can be addictive. The excitement that comes with imagining how great your project will be and how it will help others. The enthusiasm for creating your niche with the dream of working for what you love. When I started my blog in 2010, I just wanted to practice my writing and explore potential possibilities. I wanted a place to share my creations and possibly find others who could relate to it.

    Last year I found myself disenchanted by Dagny Zenovia. A few times I almost convinced myself to pull the plug on the whole blog and brand. I felt I had outgrown what I had created and could not see what direction to take it. So, I took a hiatus for about a year. I felt my blog was isolated with no community to serve.

    Earlier this year I came across a few twitter chats that helped me rediscover the inspiration for my blog. It first started with GG Renee’s 30Layers30Days twitter challenge. The prompts and interactions with other writers made me realize I still had something to offer to my readers. I was then lead to Brown Girl Bloggers. It was so refreshing to virtually meet other bloggers with a variety of expertise and interests with similar challenges and aspirations. Then I connected with MY+CC’s #blkcreatives on twitter and met others who are working to make an impact and recognize the importance of their history and future. Through these chats I felt like my opinion mattered.

    Through twitter and pinterest I started following brand and blogging experts. I read through many posts about finding your niche, producing content, and organizing posts and downloaded a few free e-books on branding and blogging. While doing this I envisioned how Dagny Zenovia could not only produce useful content but also start providing a service. I am still working behind the scenes with research, designing, and analytics to improve my brand, but I wanted to share with you the resources that helped me get to this point.

    How To Get Your Blog Groove Back

    emperors-new-groove-o

    1. Build a Community

    When I started blogging I found it difficult to find other blogs that I enjoyed to revisit. Just like any industry, if you want to be a successful blogger, you have to read and engage with many blogs. Not only to find some inspiration but to also start building your community. Twitter has been my main resource to find blogs that I enjoy. I suggest creating “lists” to keep up with what is posted and interact with content that interests you. Join twitter chats to learn from others and share your experiences and opinions. Subscribe to newsletters, comment on posts, share other’s work. I believe supporting and building a community is more valuable then chasing followers and subscribers. Keep this in mind as you reach out to others to follow or possibly collaborate with later.

    2. Research and Develop

    The spectrum for what you study can vary from general tips to specific niche guidelines. I found the following bloggers/coaches very helpful:

    byRegina.com – her free e-book on how to love your brand was so insightful and enjoyable. It makes you think outside of the box to envision your potential.

    Maya Elious – her branding tips are always on point. She hosted an e-mail course on branding and blogging that I enjoyed.

    The Nectar Collective – from blogging to business to fun tips, this site has a lot of content to learn from.

    The Feisty House – her website design should be inducted into a design hall of fame. She also provides great blogging and lifestyle tips plus neat dream job interviews.

    The Alisha Nicole – her guidance on branching out into business is motivational and realistic.

    3. Design and Produce

    Depending on what your blog or project is, this part can vary. I decided to focus more on having a cohesive and polished design to make Dagny Zenovia more of a brand rather than just a pen name. I wanted it minimalistic with pops of color to have a crisp but still funky feel. I like to blog about a lot of things, so I narrowed my content down to three categories – culture, news, and style –  that can grow with me. I did some back end work to move my site from self-hosted to wordpress.com because the amount of maintenance required was taking time away from producing content. I also reached out to a photographer to create my personal brand photos. It was my first photo shoot ever and was so much fun!

    I organized all of these ideas in two places – one: a style guide I downloaded from byRegina.com and a private pinterest board.  From start to finish, this part took about three months to implement. I would suggest to not rush through this part. This is where the blue print for your master piece comes alive and goes through many drafts and versions. Enjoy it.

    4. Clarify the Goal

    This one is a big factor. You can have the sharpest site with the most brilliant content, but if your mindset is not right, you will not be satisfied. I think this links back full circle to your community. Like many others might ask, “why are you doing this?” This was one of my biggest challenges. Since I initially started blogging to build my portfolio, with the hope that it would lead to something-not-sure-what-but-something, I was really just creating content with no target agenda. It took a while for me to feel comfortable with the idea that the answer to this question can change as I evolve. It does not mean my previous attempt failed, it is just getting upgraded. I also had to redefine what a successful blog and brand means to me. Is it traffic numbers? Is it comments? Is it endorsements and collaborations? Be clear on what you want without comparing yourself to your favorite blogger. Timing is key. Everyone blossoms at their own pace. Just make sure you run your best race.

    While working on this relaunch, I felt excited about logging in again. I am still exploring potential possibilities of where this could lead. I still have a few treats up my sleeve, including new content for my YouTube channel and SoundCloud account.

    I have also have a few questions for you to help me serve you. I want to know who you are, how we can connect, and what I can help you with. If you have a moment, I would really appreciate it if you could answer my survey.

    I hope you found these details helpful. Are you planning a relaunch for your site or business? What did you find helpful? How did you find your blog groove?

  • How To Be An Ally For The Oppressed

    In the wake of the tragedies in Ferguson, I would like to ask how I, as your friend, can be an effective white ally? What does it mean to be an effective white ally? How would you like to see your white/privileged friends stand up for racial equality and justice?

    A cogent question by a friend on Facebook that stood out among the countless posts on my newsfeed praising protestors, condemning protestors, or avoiding the subject all together. I noted the responses from her other friends, mentioning the importance of learning history, sharing personal stories of discrimination, and claiming white privilege will always be blind to this issue. I decided to contribute to the conversation a narrative that has not received many headlines and seems to be missed in most discussions.

    There are many points to make regarding the solution to this issue, but since the question and the trendy topic at the moment is police brutality, I will focus on that branch of oppression. Here, let us engage in two directions to begin making progress: history and understanding.

    History

    You have to focus on the history that was omitted from text books. Before, this information required major effort to find, but now you would be surprised how easily accessible it is. One particular moment in history that most are aware of but might not know the back story of is the Civil Rights Act of 1964. I attended a documentary screening last year for “The Powerbroker: Whitney Young’s Fight for Civil Rights” by Bonnie Boswell that discussed an aspect of this Act that I did not know and I think makes a great connection with what is happening today.

    Whitney Young Jr

    When President Johnson was considering signing the Civil Rights Act into legislation, there were a number civil rights leaders meeting with him at the White House to convince him to sign it. Their approaches can be divided into two categories. Dr. King and others would emphasize the importance of black lives, families, and suffering they endured. Even though President Johnson might have agreed with these sentiments, it did not push him to sign the Act. Whitney Young, Jr. on the other hand emphasized the negative effect a lack of the Civil Rights Act would have on everyone including businesses and communities that are not black. Thus, we can celebrate and praise the Civil Rights Act of 1964.

    I mention this aspect of history to draw a connection with the recent protests, campaigns, and hashtags for “black lives matter,” “hands up don’t shoot,” and “I can’t breathe.” Even though all of those lines are true and recognizing the pain and exhausting existence blacks endure everyday is important, it does not illustrate the bigger picture. Not enough people and hashtags focus on how police brutality negatively effects everyone in this country. This is not a black problem. This is not a black versus white problem. This is an American problem and as Americans we should all be very concerned at how this issue has continued to escalate and not tolerate a system that does not treat everyone equally.

    2014 was not a good year for American police departments in terms of media coverage. I am not sure if there has actually been an increase in their brutality or they just got caught up in headlines more frequently that year, but if the people who are hired to protect citizens are always portrayed as monsters…how can we maintain a healthy society? This is not just about the countless number of black boys, girls, men, and women who are murdered by the hands of police and the families they leave behind. Do you want to live in a country where everyone is scared of a badge? A country where everyone is suspicious and scared of blacks? A country where everyone is walking on egg shells to prevent another riot? If we are not careful, we could be heading further in that direction. I commend the few millionaires who donated money to police departments to give to random citizens in cash or christmas presents, but that is not enough to solve this issue. (As an aside, the fact that millionaires stepped up to do this further validates the boycott of Black Friday. Police brutality is bad for business. Your spending power makes more of an impact then any sit-in, die-in, sign-in, etc. Remember that.) I know not all police men and women are monsters and I would like to believe not all of them would shoot and kill me within a second, but we cannot be naive to the fact that some badges, guns, and authority are given to people who truly hate those that are different from them.

    To the non-black person who genuinely wants to be an ally to the oppressed, I recommend you view the documentary I mentioned above and read about Whitney Young, Jr’s impact on the Civil Rights Movement. Then use that knowledge to explain to your non-black friends how this issue of police brutality directly affects their lives to entice them to help stop it. It’s almost like translating it into another language. Viewing the tweets under #blacklivesmatter can help see what the conversation needs to focus on with out dominating it with ignorance. However, also understanding how this affects you as a non-black individual, not as a white person feeling guilty, in realizing how it can and will damage your privileged reality, is key.

    Stand In My Shoes

    For some, understanding is best acquired through empathy. If, for one day, you could walk in a black persons shoes, you could get a glimpse to how exhausting this life is. I do not have the means to provide such an experience, but John Howard Griffin wrote a novel in 1959, “Black Like Me”, that can provide some insight. Griffin disguised himself as a black person and documented his experience. I think it would be intriguing if someone conducted that experiment today to see how much progress has actually been made, but it would take more resources to illustrate the numerous groups and characters within the black community now compared to the 1960s. Nonetheless, this novel is a good start in understanding the experience of a culture you are not a member of. In addition to listening to a black person’s experience with discrimination, your discomfort with the topic should inspire you to not remain silent but to take an informed stand.

    Another film I would recommend is “Dear White People.” The title might give a certain impression, but the film is not a guilt-trip blame narrative. It is a witty satire that provides insight and social commentary to what the black experience is in the current form of racism. It is packed with a lot of conversation points, but one key message is to respect others’ experiences and not disregard them by snapping back about how long ago slavery was. The film also illustrates how blacks internalize and react to this question of identity in and out of the black community in a variety of ways. All of those experiences are worth listening to.

    There is also an article, “The Talk: How black parents prepare their young sons for life in America” by Bijan Stephen, that touches on the painful balancing act parents engage in while raising black children in America.  Black children learn about the dark side of being black in a reactionary way through interactions at school. It is almost like a form of losing one’s innocence. You also feel a sense of helplessness knowing that there is nothing you can do to protect a black child from any pain or danger they might face outside of your home. This realty adds to the sadness of losing a black child by a police bullet, regardless if you knew them personally.

    There is no simple solution to oppression in America because it is so engrained in our history. Those in power and older citizens cannot change. However, the youth and young adults can stop manufacturing racial oppression for the generations coming up. For now, to be an ally to the oppressed, you must listen, respect their experience, and acknowledge their pain and existence.

    I know this discussion could branch off in many directions, but these are the two points I wanted to start with. I hope this was helpful. Have you watched either films or read the novel I mentioned? Are there other points you would like to elaborate on? Let’s have a conversation.

  • My Plan For 2015

     

    I hope you are having a happy new year as we cross mid-January. Mine has been going pretty well. Every new year I reflect on what I planned to do the year before, what I did achieve that year, and what I will do the next year. Last year I was determined to make 2014 count, which entailed being selfishly happy, building my purpose, and pushing myself. It was not easy. Some who are close to me considered it a little extreme, but I needed the time to re-evaluate my priorities and journey. I learned from that experience and am ready to create the plan for this year. These are my top three goals for this year. What are your goals for 2015? Let me know in the comments below.

    1. Appreciate and celebrate the present

    Appreciate the present - Dagny Zenovia blog

    I have this habit of spending time dwelling on past decisions or experiences wondering if they were worth it and imagining my future wondering if I am on the right path. I figure this trait is not unique, but it never leaves me feeling happy or content. Rather I feel disappointed or deflated. Imagine how much better it would feel to recognize how wonderful your present is. To wake up to a brilliant blue sky. To have a reason to pursue aspirations. To recognize how far you have come in order to experience your present reality. This year, appreciate the present and celebrate every pleasant and challenging moment.

    2. Live with an open heart

    Live with an open heart - Dagny Zenovia blog

    Life comes with bruises and scratches. Disappointments seem to pile up larger then successes. Gradually (and subconsciously) I distanced a part of my self from the world for self-defense. It is safer not to share your essence or not allow your emotions to get attached to prevent anyone from using it against you. With the enormous amount of pain and suffering felt around the world, how can anyone believe in love (all kinds of love)?  Do not allow the world to freeze your heart. I cannot ignore the hatred, pollution, and injustice, but I can choose to see and believe in the beauty of this world. This year, open your heart to see the kindness and generosity that still exists and share it with others.

    3. Be your version of happy

    This past year entailed a lot of hard work (this coming year will probably be the same in that regard) and I had put my happiness on hold thinking I did not have time to spare. How valuable is achieving your goals if it lacks happiness? Slide out of your comfort zone. Learn a new skill. Paint every wall in your room a different color. Host a picnic. Babysit pet hamsters. Do what makes you smile on the inside and outside. Spend time with people who make you laugh. Do not waste an opportunity to enjoy your life. This year, treat yourself every month with something that makes you happy.

  • New chapter. New challenge.

    Blog_30Layers

    The beginning of a new month can be exciting, frustrating, inspiring, and encouraging (not exactly in that order, but you get the idea). This fall I started a new chapter in my life as I pursue another adventure to get closer to achieving my purpose in life. With every new chapter, I try to add something new to make the experience wholesome. On twitter I came across GG Renee’s #30Layers30Days Self-Discovery Challenge. If you sign up for her newsletter, for the month of September she will send an e-mail with prompts to get you to reflect on what your reality is now and what your future can be. I love this idea!

    This past summer I got a new journal as a gift and had been pondering what type of thoughts to fill it with. When I was younger I would write daily about my activities for the day and slowly…got…bored. A few years ago I started an idea journal, filling it with visions and things I wanted to accomplish. I have yet to fill that journal, so I wanted this new one to take on a different direction. I’m going to start it with this challenge. I will be tweeting some of my responses and will probably do a blog post about the whole experience at the end of the month.

    I would like to share with you Day 1:

    START. STOP. CONTINUE.

    START:  What do you want to start doing?  What do you want more of in your life?  What feelings, what activities, what energy?   What baby step can you take today?

    I want to start being open to new connections and opportunities that are beneficial to my life.

    STOP:  What have you had enough of?  What are you tolerating or feeding into that is not adding value to your life?  What area of your life is begging for more boundaries?

    I’m going to stop retreating to observer-mode when I feel uncertain about my surroundings.

    CONTINUE:  What habits or trends do you want to continue?  What’s been working for you? What can you do to ensure you keep it going?

    I’m going to continue being true to myself regardless if it makes others uncomfortable.

  • My HERstory with Michael Jackson & Cirque du Soleil

    As promised, I am sharing the clip I submitted to audition for Cirque du Soleil’s Michael Jackson Immortal show.

    Dagny Zenovia HERstory MJ Point

    In 2010, news started spreading that Cirque du Soleil and MJs Estate were planning a collaboration unlike any other. While reading up on this, I found the casting call for dancers for the show. From what I recall, the criteria basically asked for someone with dancing technique who believed in Michael Jacksons message. Sitting in my small dorm room in Washington, DC starting my junior year of college, I decided to give it a shot. I was not a member of a dance company and I had not performed on stage since high school, but I felt I did have something to add. Also, at that time, I was not doing any writing or media production yet…I didn’t even have a camera. Luckily, I had digitize some footage from plays I did in high school. In my dorm I choreographed a routine for “Wanna Be Startin Something” and practiced sharpening my repretoire of MJ moves. I was also excited to use my recently made MJ jacket (more on that later).  I spent about a month and a half editing my audition clip to match the listed requirements. Finally, I uploaded the clip to the audition portal and mailed a DVD to their Canada address. Their rejection letter was generic, but polite. I knew the other candidates probably had better footage and experience and connections, but for a moment I felt I might have a chance to take part in something wonderful and MJ related. Come to think of it, the majority of my memorable experiences in life were lead by overcoming the fear of the unkonwn and just putting myself out there. I believe that if you are in control of the situation, you have nothing to lose but a missed opportunity. A year later I did see the Immortal show in Las Vegas. You can view my comments on that on my previous blog.

    Michael Jackson Jackson 5

    During the summer of 2010, I had brought closure to Michael’s passing and started a new chapter in my impersonation catalogue by creating my own MJ jacket. In May I had sketched some outfit ideas to go with my new black and white tuxedo shoes, but none of my ideas were coming together like I knew they could. In June I traveled to L.A. to visit Michael Jackson’s grave site to mark the one year anniversary of his passing. It was an emotional trip and seeing so many people come from all over the world to celebrate one person was sad and beautiful. Everyone was dressed up in either MJ fan accessories or full impersonator attire. I wrote a note to Michael and attached it to a red rose and a green mini-lock to symbolize my continued love for MJ and promising to leave the pain and mourning behind to move on with my life. It is sometimes difficult to articulate this type of connection to people who might not be big MJ fans. It’s more than just liking the music or knowing the words to a song. I noted that everyone there agreed that they felt Michael was a part of their family. Everyone I spoke to had a story about how MJs song, video, poem, or performance made a difference in their lives. To mark the exact time of his passing, everyone gathered near the barricades that were closest to the entrance of the colosseum, held hands, and sang “Heal The World” and “Cry” together. It was really beautiful. I also left a candle near his star on the Hollywood Walk of Fame.

    Michael Jackson Thriller Interview

    Returning from that trip inspired me to finish my sketches and create my own MJ jacket. As a female impersonator, I wanted the design to be influenced by MJs style and also incorporate my love for color and vintage pieces. After some dedicated thrifting, I found some vintage jewelry broches and beads that fitted perfectly with my concept idea. I also bought sequins, jumbo clothes pins, plastic jewelry, and hot glue from Wal-Mart. It took me about two months to make the jacket. I sewed the broches and beads to the shoulders and glued the sequins and individual jewelry pieces one-by-one on the rest of the jacket. I also added a red ribbon band for the arm like Michael would wear. Once it was completed, I decided to call it the “HERstory Jacket.” Naturally, I had to do a photoshoot to savor my new creation.

    Michael Jackson Smooth Criminal

    Before Michael Jackson’s passing in 2009, that year was going to be the best time of my life. I remember how excited I felt when I saw his press conference announcing his last concert. That emotion quickly transformed into anxiety when Ticketmaster claimed they were sold out. I did get a ticket via Viagogo.com in March of 2009. Words cannot describe how elated I was. I even helped him pick the song list…according to the voting campaign that was on his website. I do remember feeling a little worried when the increased number of concerts was announced and later the shift in a later starting date, but I knew the show would still go on. This was going to be the perfect icing on the cake…to experience my icon LIVE.

    Michael Jackson BAD

    I always felt drawn to him as an artist and person, but it was in 6th grade when I started to follow his work and collect everything I could find about him. At that time, in 2001, he released the Invincible album and had re-released all of his previous albums as special editions and his videos on DVD. Before that, the only MJ stuff my family had was the Off The Wall album and the HIStory Volume I VHS tape. I remember re-watching that tape so many times when I was in kindergarden, fascinated by the different characters and movements. Returning to 2001, one day, while watching one of his DVDs, I paused the clip, stood up, and tried to do the front-kick. I don’t remember what caused me to try this, but next thing I knew I was practicing the moonwalk, the side-kick, the neck-roll, the robotic moves…even the way he walked on stage. I started choreographing routines to almost all of his upbeat songs. Even if his music was not playing, I would imagine routines in my mind. Along with this, I continued to read everything I could find about him. This was before YouTube existed, so I would check VH1.com to search for any schedueled TV appearances of Michael. It had become more than just being a fan, the art of Michael Jackson became my hobby. For years after that, people around me knew me as the Queen of Pop and always found MJ related gifts for me.

    Michael Jackson Moonwalker

    I really enjoyed those days, not only because of the challenge and inspiration to continuously improve my routines, but also for the fun I could see my audiences having by being entertained. There was no promise of a contract or fame and I never did meet Michael Jackson, but this was my creation that I felt needed to be shared. To this day, he is still one of the few artists that continue to inspire me regardless of what I’m going through or how old I am. To me his legacy will always represent love. He encouraged me to be true to myself, nurture my creativity, moonwalk out of my shell, and see the world as full of loving possibilities. I hope this post was able to share some of that with you.

    Michael Jackson Disney

    Love always, Dagny

    Dagny Zenovia HERstory

  • Story: “Changing Directions: Community-based programs redirect the school-to-prison pipeline”

    I wrote an article about Austin, Tx, the school-to-prison pipeline, and community-based programs. It was published today in The Austin Chronicle!

    I started working on this story in January of 2013, while I was planning my master’s report. My research continued in the fall of 2013, when I took a graduate seminar, “The School to Prison Pipeline,” and monitored a variety of news outlets on this issue. My initial goal was to discover the solution to this problem and blow everyone’ s mind with this new angle. Subsequently, my focus lead me to community-based programs in Austin and showcasing what is happening on the ground to protect youth from the criminal justice system. From November 2013 through April 2014, I interviewed plenty of individuals, visited schools and program centers, added a lot of PDF research files to my hard drive, and found an angle that still spoke to my initial goal. I am grateful and very appreciative of everyone who shared their story with me, provided a resource, edited my paper, and exposed my article to a broader audience.

    Click below to read the full article.

    Source: The Austin Chronicle
    Source: The Austin Chronicle